5 reasons to book a hotel in London’s East End


London’s East End is one of the most famous areas of the city and over recent years has become a hub of creativity and alternative culture. The districts and boroughs in the East End are full of vibrant venues and amazing attractions, offering you a whole range of things to do and see.

If you’re looking for somewhere to stay on your trip to London then there’s no better place than the Montcalm Hotel in Shoreditch London. But instead of taking our word for it, read our list of reasons to visit Shoreditch and see why the East End is the best place to base yourself during your London visit.


One of the best things about the East End in London is its rich and diverse history. The area and its districts are full of historic buildings and landmarks which all have their own stories to tell. When you stay at the Montcalm Hotel in Shoreditch London you know you’ll be surrounded by centuries of history just waiting to be discovered.


The diversity of the East End has given birth to a food industry like no other. The huge range of international eateries gives the chance to travel around the globe and taste flavours from all different countries, without ever leaving the city. Whether you want to try a freshly made bagel from an authentic Jewish bakery or a delicious curry from an Indian street food vendor, you’ll never struggle to satisfy your taste buds in the East End. Just ask anyone who lives there and they will tell you that the East End food scene is one of the main reasons to visit Shoreditch.



A night out in the East End is definitely one you’ll remember, even if you decide to have a few extra drinks. The clubs, pubs and venues dotted around the area are some of the best in the city and they’ve been drawing in punters from around the country for decades. If you’re lucky, you might even spot some famous faces in the up-scale East End bars.


The shopping scene in the East End has become famous amongst Londoners and visitors from around the world thanks to its selection of alternative fashion outlets and unique boutiques. You’ll be spoilt for choice as you browse vintage clothes shops, antique book stores and authentic markets. If you’re looking to make the most of your time in London and find something to remember your trip by, the high streets and shopping districts around the East End are the best places to start.


Over recent decades the East End has developed a reputation for being a hub of alternative trends and cultural creativity. The area has been the birth place of many social and political movements, which have created a vibrant community that embraces the counter-cultural lifestyle. From Jamaican food and Italian coffee to underground artists and urban musicians, there’s no place quite like the East End.