There are millions of millennials all across the world and there is lots of evidence to indicate that they are the majority spenders in every sector, including the travel industry. In case you are in any doubt, millennials are just about anyone who is in the age range between 18 and 35 years old.
But why are they outspending other generations? It seems that it’s because they have a stronger craving for adventure and experiences that are different from anyone else’s normal holiday.
They are much more interested in going off the beaten track than previous generations and are happy to depend on social media and technology for advice about places to go or to help them to enhance their trip. What is becoming more apparent, too, is that millennials tend to turn a corporate trip into a fun leisure vacation.
As such, hotels have had to take a look at what they offer, as it doesn’t do to just give guests traditional experiences anymore. Indeed, people now prefer to be able to check in digitally and it’s a real bonus if customers can open their door and operate the room lights with an app on their phone. Never underestimate how attached millennials are to their phones – it’s their source of all information, so if you can connect with them directly via their phones, you’ve won their loyalty.
However, all of this connectivity and a life that’s always on the go does take its toll on a millennial’s body and mind. This means that they are becoming much more likely to need a hotel that helps them to relax when they’ve put their devices down and are ready to shut out the world for a while.
How do they do this? Ideally, with a spa treatment or a quick burst of exercise in a fitness suite. Many hotels are now winning over millennial customers with their spas and the M Spa in M by Montcalm Shoreditch London Tech City Hotel is appealing to this market.
Essentially, wellness is a term used to describe a healthy balance of the mind, body and spirit that gives you an overall sense of well-being.
Millennials are the fastest group of people climbing up the career ladder, and are also the most sociable people and the most likely to travel. As a result, they also tend to be much more keen on taking care of themselves than previous generations and spend more time in the gym or going to yoga and spending time in spas.
Facials and massages
Our spa is onsite and is near Shoreditch proper, which is home to lots of different yoga studios, among many other types of exercise classes.
Due to the millennial interest in wellness, they’re not only well versed in how to work out and what different exercises they can do to maintain their body, but they also know that you should also work knots out of your body to get the most out of the exercise you’ve done.
You’ll probably notice people in the gym practicing self myofascial release on foam rollers, which takes care of knots and stiff points in your body. However, they also tend to be die-hard fans of getting professional massages to ensure that they’re taking care of their bodies.
M Spa at M by Montcalm Shoreditch London Hotel offers several types of massage, including deep tissue and hot stone massages, among others.
Millennials are known for taking pictures, particularly selfies, more than any other age group and due to social media channels like Twitter, Facebook and especially Instagram, they’re posting them ever more frequently. With this in mind, appearance is very important to millennials, particularly regarding their skin. For this reason, you’ll find that both men and women will be likely to book into your spa for facial treatments.
We offer five different types of facial at the hotel spa, ranging from a treatment that releases oxygen molecules into your skin to eliminate toxins to one that is specifically for male rejuvenation.
Other treatments include grooming and beauty appointments, and we have a fitness suite as part of the spa that is well stocked with cardio equipment, as well as loads of free-weight equipment. If you need any help, or someone to take you through the different machines, one of our fitness experts will be able to assist you to make sure you’re using the equipment properly and safely.
For more information on the spa and gym facilities at M by Montcalm Shoreditch London Tech City Hotel, contact us now.