Top Tips for Attending London Fashion Week

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London fashion week

For keen fashionistas, London Fashion Week is always one of the top highlights of the fashion calendar. With a vibrant and exciting fashion scene, London is always one of the top places to feel inspired and discover what’s emerging, and this September, there’ll be a host of fantastic events around the city to commemorate the week.

To get the most out of Fashion Week and your time in London while you stay, settle down in one of the city’s most fashionable areas and check into boutique hotels Shoreditch for a comfortable and stylish break in between shows and events.

Read on for some handy tips to help you get the most out of this autumn’s Fashion Week and your time in London.

Lights, camera, action!

Plan ahead for your perfect Fashion Week experience

Whether you’re a seasoned pro or a first-timer, the best way to get the most out of Fashion Week is to plan ahead. That way, you can maximise your time and see and do everything that you’re most interested in.

Fashion Week takes place this year between 13th and 17th September, with dozens of shows, presentations and other events jam-packed into the five days.

You’ll find lots of familiar names on the schedule, with leading British designers showcasing their newest looks for next season, including Temperley London, Anya Hindmarch, Preen, Burberry and the iconic Victoria Beckham. But, don’t miss exploring the more innovative and exciting ideas coming from emerging new talent too, with a great variety of smaller and younger fashion houses on the timetable.

Many of the events on the calendar will take place all over the city, with designers often seeking out innovative new spaces to provide a unique and original experience. Don’t worry if you didn’t get an invite though – with the fashion industry increasingly embracing the role of influence and technology, you’ll often be able to see video and photos from the shows online as it happens.

Lastly, make sure you have the perfect place to stay and work in between the thrilling whirlwind of events and shows. The M by Montcalm Shoreditch is an ideal location, with great access to everything that’s going on across the city, as well as providing a cool and calming refuge when you need a little calm during your downtime.

Tips if you’re not a fashion insider

While London Fashion Week was once reserved just for industry pros, the changing world of fashion means it’s about much more than runway shows from designers and glossy after-parties. This year, the British Fashion Council will be opening up the Fashion Week experience to the wider public, with London Fashion Week: Public, and it’s the perfect way to immerse yourself into the best of fashion, art, music and much more.

This September, you’ll be able to go behind the scenes to find out what really happens behind the catwalk with a series of creative installations to provide a unique and innovative taste of the magic behind it all.

It’s about more than just fashion, designers and clothes though. You can also explore the exciting intersection between fashion, art, technology and music, with the DiscoveryLAB – as well as some compelling events to get you thinking, with talks from progressive designers that share more about sustainability, community and ethics, and the impact of the fashion industry on the wider world.

Most of the public shows and events for Fashion Week will take place at the BFC’s official show space at The Strand, and tickets are available for purchase on their website. Tickets will provide access to a catwalk show, the BFC’s Positive Fashion exhibition and talk, as well as some complimentary goodies to enjoy.

Experience Fashion Week beyond the catwalk

While Fashion Week is packed to the brim with designers showing off their looks for the next season, you’ll feel the buzz of the event more widely across the city too. Check out special offers and events taking place at stores all over London, where you’ll find discounts and special promotions, late-night events and creative workshops to help you channel your own fashion spirit.

One of the biggest fashion highlights taking place off the schedule, though, will be the special exhibition of work from the renowned fashion photographer, Tim Walker, at the Victoria and Albert Museum. The show launches the weekend after Fashion Week concludes, on the 21st September, and it’s well worth staying in the city to visit. As one of the fashion world’s most imaginative and extraordinary photographic visionaries, Tim Walker’s fantastical work has graced numerous magazine editorials and advertising campaigns, capturing the perfect blend of story-telling magic, with a sharp eye for detail.

The exhibition will feature pictures, film footage and unique installations, that give you a closer and more intimate look at some of his most famous shots. You’ll also discover works from other artists that have influenced and mirrored his work, including the enthralling Victorian artist, Aubrey Beardsley.

Enjoy the city’s own sense of style

 While there’s plenty of action on the runways during Fashion Week, the streets of London are where you’ll really find the most exciting and inspiring looks to follow. Street style photography of models in between shows, fashion insiders and budding fashion lovers are a major highlight of the week, and you can look forward to seeing quirky, imaginative and occasionally surreal outfits, all as part of the week’s festivities.

To get ahead on your own style game during Fashion Week, head towards East London where you’ll find a plethora of fabulous vintage markets and unique designers packed with one-off gems and great accessories to bring it all together.

To get the most out of the city’s nightlife for some after-show fun, check out our luxury rooms in Shoreditch for sophisticated and inviting spaces to rest and recover in before heading back out for the next day’s events.

 You’ll also be close to some of the top restaurants and bars in Shoreditch, when you need some essential refuelling, to keep your energy levels on point.